Local Loop Branding

Aysha_Web_local loop.jpg
Aysha_Web_local loop1.jpg
Aysha_Web_local loop1.jpg

BRANDING

LOGO 

Print:

A5 Flyer

Letterhead

Business Cards

Paper Bag

Client

LOCAL LOOP

A membership club of local shops and community working together.

Brief

Identity, brand and promotional design to raise awareness of the benefits of this new club and to encourage potential customers

to join it.

Concept

The outcome was a brand that drew inspiration from the two “O”s in the word “loop”, which were looped together, each a different colour thus displaying customers and businesses connecting into each other.

The smily graphics on the bag is a nod to the approachability and positivity of the concept.