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WHSmith's Guide to Retirement Magazine
Print:
Magazine
Client
WHSMITH
WH Smith PLC is one of the UK’s leading retailers and is made up of two core businesses – High Street and Travel selling newspapers, magazines, books as well as impulse products.
Brief
Freelancing for John Brown Publishing I created the complete magazine on Retirement, keeping it consistent with branding of other magazines within the “Total Guide to...” range and to stand out amongst the competitive world of print magazines.
Concept
This publication entertains and informs target readers about various topics. Layouts incorporate supplied articles, sourced photos and commissioned illustrations to create a positive reader experience.
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